Secondary ticketing solves a problem – and puts fans back in control
Viagogo global managing director Cris Miller imagines a sporting world without secondary ticketing and ponders whether clubs, organisations and enterprises are rising to the challenge of maximising event attendances.
Enhancing streaming with entertaining content: the power of sports betting
Patrick Mostboeck, SVP Audiovisual at Sportradar, suggests how broadcasters can use sports betting to supercharge their content and better engage with their audiences
White paper | How video fuels fan engagement with sport’s ‘lost generation’
The sports industry has long been aware of the aging demographic among its fan base, a concern that predates the pandemic and the subsequent surge in digital entertainment options
Forging global career connections: AISTS’s long-term alumni benefits
AISTS Alumni Association president Thomas Roos explains how long-term commitments are benefiting the Lausanne-based academy’s graduates across more than 50 countries.
MotoGP audiences enjoy record surge in 2023
The world’s most exciting motorsport? Audiences agree as key markets show huge growth
Online learning that puts sport’s future leaders on the right course
The Centre for Sports Business at The University of Liverpool Management School’s MSc online programme delivers a comprehensive syllabus with the challenges of tomorrow in mind.
Long-term partner WSC Sports helps to drive NBL’s digital transformation
National Basketball League commissioner Jeremy Loeliger explains how a long-running partnership with WSC Sports has played a central role in the Australian competition’s digital growth strategy.
How Ticketmaster has adapted to serve tournaments in an evolving landscape
Ticketmaster’s tournament ticketing offering is catering to changing fan behaviours in the sports industry.
Judd Goldstein | How data can drive fan monetisation
Judd Goldstein, head of sports fan engagement at Genius Sports, explains how sports have an opportunity to take ownership of the fan journey and fuel monetisation with the latest data-driven technology.
Press Release: Japan Sports Agency to release seminar video introducing Japan’s sports industry
Japan Sports Agency has released a seminar video to introduce Japan’s sport industry and related political measures on its YouTube channel.