English Premier League
Gold family preparing to sell 10-per-cent stake in West Ham United
Vanessa Gold, daughter of late West Ham United co-chairman David Gold, is preparing to sell a stake of around 10 per cent in the Premier League club
Manchester United reports record revenue, cuts losses
Manchester United has reported record revenue of £648.4m (€743.6m/$783.6m) for the 2023 financial year, with the expectation this will grow further for the current reporting period, as the English Premier League club slashed its net loss by 75 per cent year-on-year.
Forest’s poor environmental record created ‘hassle’ for sponsor E.ON
The marketing chief for E.ON UK, Nottingham Forest’s Official Sustainability Partner, has described how the club’s poor performance in a table ranking the environmental efforts of Premier League teams created ‘a lot of hassle’ for the electric utility firm.
Premier League bumps up matches and maintains Saturday 3pm blackout in new tender
The English Premier League has released its much-anticipated domestic media rights tender, choosing to increase the number of live matches per season from 200 to 270 and preserve the Saturday 3pm blackout…
Dynasty Equity deal ends FSG’s search for Liverpool investor
Fenway Sports Group (FSG) has today (Thursday) said its long-term commitment to Liverpool “remains as strong as ever” after ending its search for investment in the English Premier League club by striking a deal with US-based sports investment firm Dynasty Equity.
Canal Plus makes pre-emptive strike with Premier League renewal in midst of Ligue 1 tender
Pay-television broadcaster Canal Plus has hailed the importance of the English Premier League to its audience, after retaining exclusive rights in France just as domestic rights to Ligue 1 are on the market
Sheffield United fills sleeve sponsor slot with Gtech deal
UK home appliances manufacturer Gtech has strengthened its presence in the Premier League market by agreeing a sleeve sponsorship deal with Sheffield United.
Castore-run retail ops will revert to Newcastle after Adidas kit takeover
Premier League Newcastle United will see its retail operations – run by the incumbent kit supplier Castore since the 2021-22 season – revert back to the club when Adidas takes over the technical role nex…
DeWalt continues in sponsorship with AFC Bournemouth sleeve renewal
Stanley Black & Decker-owned power tools brand DeWalt has renewed as official shirt sleeve sponsor of Premier League club AFC Bournemouth for the 2023-24 season
WebBeds makes first foray into sports marketing with Fulham sleeve deal
Emerging online travel marketplace WebBeds has made its first foray into sports marketing, agreeing a sleeve sponsorship deal with Premier League club Fulham FC
Emirates extends Arsenal main shirt deal until 2028
Dubai-based flag carrier Emirates has tied up Arsenal’s front-of-shirt rights for another five years until 2028 – the same end date as its current stadium naming-rights agreement with the North London clu…
Manchester United announces record £90m-per-year Adidas extension
Premier League club Manchester United has renewed its principal partnership with kit supplier Adidas for a further 10 years until June 2035
Luton Town agrees Utilita main shirt sponsorship and Freenow sleeve deal
Newly promoted Premier League side Luton Town FC has announced a front-of-shirt sponsorship extension with pay-as-you-go energy supplier Utilita as the “biggest ever sponsorship deal in the club’s his…
Chelsea ‘pulls out’ of Stake.com shirt sponsorship talks amid fan backlash
Premier League club Chelsea FC has dropped plans to sign a shirt sponsorship deal with online casino and betting brand Stake.com amid a backlash from fans
Manchester City upgrades Asahi to training kit sponsor
Domestic and European champions Manchester City continue to upgrade some of the club's major sponsors ahead of the new season with beer partner Asahi trading up to the ‘Official Training Kit Partner’ rol…
Fan body writes to Chelsea FC after poll comes out against Stake shirt deal
The Chelsea Supporters’ Trust (CST) has written an open letter to Chelsea FC owner Todd Boehly criticising the club’s proposed deal with online casino and betting company Stake.com
EXCLUSIVE: Chelsea in shirt sponsor talks with Stake.com after crypto deal falls through
Premier League club Chelsea is in discussions with Stake.com about a controversial front-of-shirt sponsorship deal after an agreement with a company from the crypto sector fell through at the last minute, SportBusiness can exclusively reveal.
Newcastle finalises lucrative shirt sponsorship deal with Saudi-owned Sela
Newcastle United has finalised its front-of-shirt sponsorship with Saudi-owned event, retail and rights company Sela in a multi-year deal