Fifa Women's World Cup

Football
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Fifa has today (Wednesday) launched the tender process in South Korea for media rights to the men's World Cup in 2026 and the Women's World Cup in 2027
Football
Media

The Australian government has added Fifa World Cup matches featuring the Australian women’s football team to the country’s current ‘anti-siphoning’ list, which dictates sporting events that should be show…
Football
Media

European viewing figures outside of Spain and the UK for the 2023 Fifa Women’s World Cup final suffered from a time difference effect with average audiences mostly down on the 2019 final played in Lyon, F…
Football
Sponsorship & Marketing

Visa and Qatar Airways have renewed their top-tier Fifa Partner deals, covering all of the global football federation's major men’s, women’s and youth events, SportBusiness can exclusively reveal.
Football
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Spain set records on and off the pitch as their victory in the Fifa Women's World Cup final became the most-watched women's football match of all time in the country
Multiple Sports
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The Fifa Women’s World Cup and Paralympic Games are among the properties set to be added to Australia’s list of protected sports events but the country’s government has stopped short of making wholesale chang…
Football
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Australia’s defeat to England in the Fifa Women’s World Cup semi-final drew the country’s largest viewership for any type of TV programme since the current measurement system began. C
Football
Media

Spain’s Women’s World Cup semi-final win delivered an average audience of 1.9 million viewers on Spanish public-service television, almost three times the figure for this year’s Uefa Women’s Champions League final.
Football
Media

Fifa is looking to take advantage of football euphoria in Australia with the launch today (Monday) of separate invitations to tender for the media rights to the men's World Cup in 2026 and women's edition…
Football
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Australia’s latest Fifa Women’s World Cup match was one of the most-watched sports broadcasts in the country this century, according to figures released by free-to-air broadcaster Seven.
Football
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English-language coverage of the United States' defeat to Sweden at the Fifa Women's World Cup registered an average audience of 2.52 million viewers on Fox Sports
Football
Sponsorship & Marketing

Dairy products manufacturer Mengniu has extended its relationship with major Fifa tournaments until 2030 – underscoring the importance of Chinese sponsors to world football’s governing body in the next…
Football
Sponsorship & Marketing

Fifa is claiming to have sold out sponsorship packages for the Women’s World Cup, which starts today (Thursday) in New Zealand and Australia, having announced late deals with watch brand Hublot and Brazilian b…
Football
Media

Government-owned Doordarshan Sports (DD Sports) and streaming platform FanCode have both acquired rights in India to the Fifa Women’s World Cup in sublicensing deals with the US-based 1Stadia.
Football
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A blackout of the Fifa Women's World Cup has been averted in Japan, after state broadcaster NHK stepped up to acquire the rights at late notice
Football
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Subscription sports broadcaster DAZN has picked up rights in Germany to show highlights from the 2023 Fifa Women’s World Cup.
Football
Media

Setanta Sports has acquired exclusive Fifa Women's World Cup rights in nine countries across the Eurasia region, SportBusiness has learned
Football
Sponsorship & Marketing

BMO, the Canadian multinational financial services company, has signed a wide-ranging regional sponsorship deal with Fifa that covers the upcoming Women's World Cup and national team competitions run by…